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Request a demo of V12 Group's Launchpad to view our automated email marketing platform.
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Source: DJ Waldow, GetResponse Blog Imagine for a moment that you are scanning your inb...
Source: DJ Waldow, GetResponse Blog Imagine for a moment that you are scanning your inbox one Friday afternoon and you see an email with the following subject line: Open this email for FREE BEER! Y...
Read more →Source: Manu De Ros, www.selligent.com Although there are debates regarding the changin...
Source: Manu De Ros, www.selligent.com Although there are debates regarding the changing role of the subject line in email marketing, for many people the subject line is still very important in the...
Read more →Great news! V12 Group's automated email platform can now deliver special characters and sy...
Great news! V12 Group's automated email platform can now deliver special characters and symbols in the subject line. Of course, adding symbols to subject lines isn't for everyone. For starters, the...
Read more →This is a great and informative post that many clients will find helpful regarding subject...
This is a great and informative post that many clients will find helpful regarding subject line length. So many email clients out there and it's hard to know how long or short you should make your sub...
Read more →Source: Daniel Burstein, www.marketingexperiments.com Subject line testing is one of th...
Source: Daniel Burstein, www.marketingexperiments.com Subject line testing is one of the most popular ways to gauge the success of an email campaign. This post explains why AND puts the emphasis on...
Read more →My inbox today was filled with marketers trying to use these latest "gimmicks" to catch my...
My inbox today was filled with marketers trying to use these latest "gimmicks" to catch my attention and while it may be working for some, it won't work for long since everyone is doing it now. In fac...
Read more →Source: Marketing Experiments powered by MECLABS We’ve seen over and over again in ...
Source: Marketing Experiments powered by MECLABS We’ve seen over and over again in our research that subject lines can have a disproportionately large impact on email opens and (more importantl...
Read more →Subject Lines become one of (if not the only) most important element in a successful email...
Subject Lines become one of (if not the only) most important element in a successful email campaign. It's the first line of offense that will establish a click to open, a click to delete or a click to...
Read more →Anne Holland, Publisher at WhichTestWon developed an informative website that performs A/B...
Anne Holland, Publisher at WhichTestWon developed an informative website that performs A/B and multivariate split testing for e-commerce marketing. http://whichtestwon.com Featured test: A/B SUBJEC...
Read more →Subject lines may be the most crucial factor to the success of your email marketing campai...
Subject lines may be the most crucial factor to the success of your email marketing campaigns...they are also easy to change, test and analyze. Building an effective subject line takes effort, patienc...
Read more →Source: Lyris Fifty characters could be all that stands between you and the success of ...
Source: Lyris Fifty characters could be all that stands between you and the success of your next email campaign. Why? Because 50 characters is all the space you have in a typical subject line. You ...
Read more →Source: Janine Popick, President and CEO - Founder Vertical Response, Blog With a busin...
Source: Janine Popick, President and CEO - Founder Vertical Response, Blog With a business-to-business offering, you might be trying to get your customers to sign up for a free trial, get them to a...
Read more →Source: Ethan Bolt, Target Marketing While the message and design of each e-mail are cr...
Source: Ethan Bolt, Target Marketing While the message and design of each e-mail are crucial to converting recipients, the subject line is the outer envelope, if you will. It must strike the right ...
Read more →Source: By Mark Brownlow, MarketingProfs It’s hard to imagine there’s much new to s...
Source: By Mark Brownlow, MarketingProfs It’s hard to imagine there’s much new to say about subject lines, yet most of us fall into two traps once we’ve settled on a particular approach. Our ...
Read more →Source: By Mark Brownlow, Email Marketing Reports A recent post suggested space limitat...
Source: By Mark Brownlow, Email Marketing Reports A recent post suggested space limitations in email and webmail interfaces might leave your subject line looking a little odd. But this isn’t j...
Read more →Source: Christina Galbornetti, V12 Group Initial Impact The email subject line mean...
Source: Christina Galbornetti, V12 Group Initial Impact The email subject line means the difference between an open and a delete. Although segmenting your audience maximizes an email’s releva...
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Source: Stephanie Miller, The DMA Blog How does email sta...
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Source: Dave Gerhardt, Constant Contact Blog Every mo...
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Source: Matt McGee, Marketing Land Despite Mobile Email's G...
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Source: Danyl Bosomworth Statistics on mobile usage and ado...
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One of the hot topics on the tip of many retailers’ tongue...
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Source: Nathan Richter, www.monetate.com Incentives make ...
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Source: Kelley Robertson, www.futuresimple.com Many sales...
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Source: Taylor Provost, www.cfo.com It may seem old-fashi...
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Source: Shanna Mallon, socialmouths.com When it comes to ...
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Source: Hal Lacino, www.benchmarkemail.com Far too many b...
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Source: Coery Eridon, HubSpot Blog Post Pinterest Launches ...
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Source: Sandra Skiff, V12 Group Social media icons in you...
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Source: Myriam Robin, www.smartcompany.com.au American online retailer eBags sells luggage. A lot of it. It stocks over 550 brands with 50,000 individual bags. Since it launched in March 1999, it has sold 18 million b...
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Source: MarketingCharts.com Better make that first impression a good one. 56% of consumers believe that the first purchase or beginning of service is the deciding moment in establishing brand loyalty, according to res...
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Source: Cara Olsen, Marketing Land Open and click-through rates are common metrics used to evaluate the success of email campaigns. But we all know that for retailers, revenue is what really matters. Like every oth...
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Source: Tara Jacobson, www.marketingartfully.com Okay, I have a confession! I call them email newsletters because many of my small business peeps think of them as email newsletters, but they are actually little indivi...
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Source: DJ Waldow, GetResponse Blog Imagine for a moment ...
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Source: Manu De Ros, www.selligent.com Although there are...
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Great news! V12 Group's automated email platform can now del...
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This is a great and informative post that many clients will ...
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Source: Brennan Carlson, DMNews.com The evolution in mobi...
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Commercial emails opened on mobile devices are on pace to su...
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Source: Marco Marini, ClickMail Marketing eMarketer’s...
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V12 Group has been saying it for years, data provides insigh...
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Source: S. Ritchie, V12 Group URL links are the lifeline ...
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Source: Sandie Ritchie, V12 Group We’re all familiar wi...
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Source: Christina Galbornetti, V12 Group Wikipedia define...
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Source: Corey Eridon, HubSpot As an email marketer, does ...
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Source: Karen J. Bannan, BtoB Online Marketers spend so...
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Source: www.onlinemarketinginstitute.org You can’t nurtur...
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Source: Eric Siu, www.unbounce.com Really good landing pa...
Read more → Source: www.visualwebsiteoptimizer.com Kaya Skin Clinic i...
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Source: Eric Del Agio, EzineArticles Creating a kill...
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Source: Kevin Gao, CEO & Founder of Comm100 If you've...
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Source: Al Urbanski, www.dmnews.com Email, the blast ‘e...
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Source: Margaret Farmakis, Return Path If your business i...
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Source: Mike Veilleux, Deliverability.com Last week at th...
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Source: Joanna Roberts, Return Path It’s a known fact t...
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NEWSFLASH! Gmail has turned up their engagement filters and ...
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Source: Tanya Mitchell, Return Path Tanya is a deliverabi...
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